Assortment Management & Optimization
Optimize customer-level product portfolios in line with share and volume growth objectives, while accounting for shelf-space constraints.
We turn your data and insights into confident commercial decisions, combining Anaplan technology with real-life sales and supply-chain experience.
Talk to our team →Trusted by global CPG leaders


An integrated approach with planning at the heart — enabled by data, proven methods and technology to help CPG companies improve decision-making, accelerate execution and grow profitably.
Explore our approach →Understand performance, uncover insights and foresights.
Model scenarios, set actionable plans against measurable KPIs.
Execute with focus, track performance and adapt fast.
We design, build and deploy Anaplan solutions that connect customer, channel, product, trade, demand, supply and financial plans — so you can move from plans on paper to performance in the real world.
Connect
your data
Plan across
the business
Enable
your teams
Drive measurable
impact
Optimize customer-level product portfolios in line with share and volume growth objectives, while accounting for shelf-space constraints.
Manage contract conditions so the implications of long-term agreements are reflected in pricing and P&L calculations, giving full visibility of customer investment.
Simulate recommended retail prices, list prices and structural discounts to establish revenue and profitability scenarios.
Build a baseline view of demand to support planning, using AI-assisted forecasting where appropriate and validating it against commercial knowledge.
Plan, simulate and measure promotions across customers and products to understand investment, volume and return.
Track, validate and manage customer claims against agreements and planned trade investment.
Create instant volume plans and P&Ls as inputs change at each planning step, giving teams visibility from account to channel and category.
Build top-down budgets and targets at channel and category level through collaboration between teams.